Category Archives: Open content business

Grand strategy and open content licences

Posted on 13 February 2008 by Jordan

Duncan Bucknell in Grand (IP) Strategy discusses the need for integrating IP strategy with other aspects of a business: In the IP Strategy context, ‘Strategy’ is the way you use intellectual property to maximise commercial objectives. ‘Grand Strategy’ uses all … Continue reading →

Posted in Licensing, Open content business, Open content strategy | 1 Comment