Category Archives: Open content strategy

English subs, worldwide audiences, anime, and open content

Alan Toner notes on his blog that when releasing Steal This Film 2, that having English Subtitles enabled the film to be translated into multiple languages almost immediately, thus increasing its worldwide distribution: English subtitles were made available for the … Continue reading

Posted in Creative Commons, Enforcement, Licensing, Open content strategy | Leave a comment

Grand strategy and open content licences

Duncan Bucknell in Grand (IP) Strategy discusses the need for integrating IP strategy with other aspects of a business: In the IP Strategy context, ‘Strategy’ is the way you use intellectual property to maximise commercial objectives. ‘Grand Strategy’ uses all … Continue reading

Posted in Licensing, Open content business, Open content strategy | 1 Comment